Just when you thought you heard it all, here comes the ICE BRA, your new way to keep cool all summer! Made by Japanese manufacturer Triumph, the new Ice Bra contains built in gel filled ice packs to keep you cool on those hot and humid days.
Believe it or not, the Ice Bra came to be due to Japan’s nuclear disaster which caused all nuclear power plants to be shut down. Japan has undertaken a massive campaign to educate the public on saving energy including the idea of wearing less clothing in the summertime.
This latest addition to the lingerie world also aims to provide “refreshing fragrance and sound” and is adorned with a sprig of mint and wind chimes. The bra also features, yes, you guessed it, a minture hand fan and bamboo ladle perfect for splashing water over the body. The best part about the Ice Bra; It comes in a fish tank motif.
So ladies, this summer, forget the frozen Margaritas and forget the A/C. Go green this summer and keep cool the Ice Bra way!









